I needed to share these videos with the other Keepers. Isle of Jura has spun off an interesting little marketing theme. Whatever your view on mixing single malts, you might find these interesting.

First the challenge:

Then to the Ilse of Jura for the results:

Sorry for link, I think I crashed the site, and can’t find the direct link to the video but this should be the page)

Keep in mind that it is what it is (how’s that for a Tao statement) but they have some interesting ideas. I won’t repeat the content, go to the site and check it out.